Expect Better Search Results When Working with us on your Web Design Project

You can expect a quick turnaround, professional visual design, and a user experience that helps capture leads that you can convert into sales. Also, expect to see improved search engine results. Overhaul Industries will help prepare a best practices approach to building your website. If you already have a website that’s OK, we will use your existing information, then refresh and re-align your content in order to create better rankings in search engine results pages (SERPs).

One of the first things we will ask you for is to list the questions that your prospects frequently ask you, prior to striking a deal with your company. This would be the same type of information that they would type into a search engine.
Based on that information, we will research the keywords that people search for on a daily basis. We use this data to optimize your web page for those search terms and phrases. This involves strategically positioning keywords and phrases on specific areas of your web pages – specifically the page title, headings, links, inside the content, and near the end of the page. We will ask if you wish to provide additional links; to sources that would benefit or provide authoritive information to your site’s visitors. This would create a section of your site that your audience can count on for important information or ancillary topics you wish to communicate to your audience. One of the key concepts of search engine optimization (SEO) is creating a ‘free’ listing (like a classified ad) in the search engine results pages when people search for terms that your site is optimized to communicate. The title and description of this listing needs to be relevant to your audience; they should clearly communicate your services and/or products. Remember, we are not trying to trick Google or Yahoo search engines into listing your site; but striving to provide a ‘free listing’ that is relevant to your prospects, asking them to visit your site. We are providing answers to the search queries of people who need a solution that you can provide. Our approach to SEO is based on creating quality content and matching your page listings to the audience you wish to attract.